Revving up your marketing with 3D animation!

In today's digital-first world, 3D animation is a game-changer for showcasing your products in the most dazzling way possible. It’s not just about catching eyes; it’s about winning hearts and minds, enhancing understanding, and seriously boosting your product’s pull.

The power of 3D visualisation

With 3D animation, you're not just stuck with what's possible - you leap beyond! It letting you flaunt your products in full action, spotlighting features that might get lost in the shuffle with old-school methods, or get x-ray vision into the workings of any engineering. Did you know? Videos, including those CGI  3D animations and animated overlays over live film footage, increase product understanding by a staggering 74% among shoppers.

Businesses nailing it with 3D visualisation!

  1. We gave Milwaukee visuals a bit of va-va-voom, where 3D animation was used to demonstrate the intricate processes of their new industrial product. This animation provided a clear, detailed view of the product's functionality and advantages, effectively communicating its value to business customers and enhancing their understanding and decision-making processes (salamandra.uk).

  2. And oh, the luxury car giants? Audi and BMW are on it too. Audi, for instance, leverages 3D wizardry in ads to parade the intricate tech and sleek interiors of their cars, offering folks a virtual sneak peek that feels as thrilling as a test drive.

  3. Even IKEA’s riding the 3D wave. Their "IKEA Place" app lets you use augmented reality (AR) to see if that funky chair fits your living room vibes before you hit the buy button. This clever use of 3D tech has been a game-changer in hiking up customer confidence and satisfaction.

Best practices for 3D animations in marketing:

  • Aim for High-Quality. Crisp, lifelike 3D animations build trust and make your products stand out and feel like a high end film production

  • Get Interactive - let your audience get hands-on with 360-degree spins and custom tweaks to really connect with your product

  • Spin an engaging story around your product to spark that emotional bond.

3D animation is more than a tool; it’s a revolutionary way to visually weave stories around your products, turning every feature into an adventure that captivates,. By embedding 3D animation into your marketing fabric, you're not just showing off a product; you’re giving your audience a memorable, immersive experience.

Partner with us to redefine the boundaries of your brand's potential and watch your vision come to life in the most compelling way imaginable!


 
salamandra.uk mascot and avatar sal the salamander
 
Previous
Previous

Animation as a strategic tool in digital marketing

Next
Next

Spruce up your business presentations with some animated pizzazz!